I’ll be honest with you – when I first heard about beekeeping as a serious agricultural business, I was skeptical. I mean, how much money can you really make from honey, right? But after spending hours talking with Apoorva BV, who’s been in the beekeeping game for over 15 years, my entire perspective shifted. This isn’t just about honey. It’s about an untapped agricultural opportunity that most farmers are completely ignoring.
- The Unconventional Beginning
- Here’s What Most People Get Wrong About Beekeeping
- The Hidden Goldmine: It’s Not Just About Honey
- The Real Numbers: How Much Can You Actually Make?
- The Science Behind The Magic
- The Shocking Truth About Indian Honey
- The Mistakes Beginners Make
- The ₹50,000 Per Kg Honey Mystery
- The Untapped Opportunity in India
- The Declining Bee Population Crisis
- Is This For You?
- How to Get Started
- The Bigger Picture
- Final Thoughts
The Unconventional Beginning
Picture this: A young engineering graduate from a typical Indian family, expected to follow the conventional career path. But Apoorva had different plans. Instead of sitting in an air-conditioned office, he was roaming forests with bee boxes, much to his family’s dismay.
“My family didn’t support me initially,” Apoorva recalls. “They thought I was wasting my engineering degree. They kept thinking I’d eventually come back to a ‘normal’ career. But I couldn’t stop. I was completely absorbed in learning everything about bees from morning to night.”
That passion didn’t translate to immediate success, though. The turning point came when a seasonal beekeeper gave him some hard truth: “Look, I can see beekeeping has become your passion. But you also need to build a career, support yourself, and grow. Whatever the scale – small or large – you need to do business.“
Here’s What Most People Get Wrong About Beekeeping
Before we dive into the money part, let me clear up a huge misconception. Beekeeping isn’t really animal husbandry. Why? Because you’re not keeping these bees captive. You’re providing what they need, but they’re completely free to leave whenever they want.
“If you don’t treat them right, if you don’t fulfill their requirements, they’ll just abandon you,” Apoorva explains. “You can’t force them to stay.”
Think about that for a second. You’re essentially creating a partnership with nature, not controlling it. And that’s exactly why so many people fail – they approach it like traditional farming instead of understanding the bees’ natural behavior.

The Hidden Goldmine: It’s Not Just About Honey
Now here’s where things get interesting. Most people think beekeeping equals honey production. But that’s like saying a smartphone is just for making calls. You’re missing 90% of the value.
Apoorva breaks down the revenue streams:
1. Pollination Services – This is the game-changer most farmers don’t know about. When you place bee colonies in your farm, your crop yield can increase by 30-50%. Yes, you read that right. Even for crops that are supposedly “self-pollinated.”
“I’ve seen it with my own eyes,” Apoorva says. “A 10-acre sunflower farm with efficient beekeeping earned ₹3 lakhs MORE than their regular income, with the same practices. The seeds were heavier, oil content was higher, quality was better.”
2. Honey Production – Obviously. But not all honey is created equal. Prices range from ₹500 per kg to… wait for it… ₹1,900 per kg for specialty honey from Western Ghats. Some international varieties even sell for ₹50,000 per kg.
3. Bee Colonies Sales – One colony can multiply into 3-4 new colonies in a single season. Each sells for ₹1,500-2,000.
4. Bee Products – Wax, bee pollen, royal jelly, propolis, and even bee venom. These are classified as superfoods and have 300+ industrial applications.
5. Equipment and Training – As you gain expertise, you can sell bee boxes, provide training, and offer consultation services.
Also Read: How Padma Shri Bharat Bhushan Tyagi Makes ₹4 Lakh from One Acre: A Multi-Layer Farming Success Story
The Real Numbers: How Much Can You Actually Make?
Let me break this down because this is where it gets practical. I asked Apoorva to give me straight numbers for a small farmer starting out.
Starting Small (1 Acre, Stationary Beekeeping):
- Investment: 5 bee boxes at ₹4,500 each = ₹22,500
- Government subsidy: 75% (in Karnataka) = You pay only ₹1,125 per box
- Actual investment: Around ₹5,625
Annual Returns:
- Honey production: 4-8 kg per colony per year
- 5 colonies × 5 kg average = 25 kg honey
- 25 kg × ₹500 (minimum rate) = ₹12,500 from honey alone
- Wax production: 300-500 grams per colony
- Plus increased crop yield worth 30-50% more
But here’s the kicker – if you’re in a forest area and can produce specialty honey, you’re looking at ₹600-1,000 per kg minimum.
Scaling Up (50 Boxes Model):
Apoorva laid out a more serious model for someone treating this as a primary business:
- 50 colonies producing 5 kg each = 250 kg honey
- 250 kg × ₹500 = ₹1,25,000
- Colony multiplication: 50 new colonies to sell at ₹1,500 each = ₹75,000
- Wax: 20 kg at market rates
- Total: ₹1 lakh+ per year minimum
And this is for someone doing it part-time alongside regular farming!
“If you have good marketing skills and can sell at ₹800 per kg, or if you’re producing special varieties like Jamun honey, the numbers go up significantly,” Apoorva adds. “I currently sell my Coorg region honey at ₹1,900 per kg.”
The Science Behind The Magic
So why does bee pollination increase yield so dramatically? Apoorva explained it in a way that finally made sense to me.
Honeybees have 3 million tiny hairs on their bodies. When they fly, their wings beat 230 times per second – that’s what creates that buzzing sound we hear. This rapid movement makes their bodies electrostatic, like when you rub a comb and it attracts paper.
When they land on a male flower, pollen sticks to these charged hairs like a magnet. Then when they visit female flowers for nectar, that pollen transfers perfectly. It’s nature’s most efficient delivery system.
“Plant reproduction only happens when there are pollinators,” Apoorva emphasizes. “Even wind-pollinated crops like wheat and rice show 15-20% higher productivity when bees are present, because bees help release and disperse more pollen.”
The Shocking Truth About Indian Honey
Here’s something that’ll make you think twice about that honey bottle in your kitchen. According to Apoorva, honey is one of the most adulterated products in India, second only to milk.
“The technology to check for adulteration wasn’t available in India until recently,” he reveals. “Even now, our labs aren’t fully competent. We still send samples to German labs for proper testing.”
The sophisticated adulteration today involves rice syrup and corn syrup that’s chemically processed to mimic real honey. “I’ve seen the same sample give different reports from Indian labs versus German labs. That shouldn’t happen if we’re following the same protocols.”
His advice? Buy directly from beekeepers you can trust, or look for properly certified honey. Those home tests like dropping honey in water don’t work anymore – the adulteration has become too sophisticated.
The Mistakes Beginners Make
After 15 years in the field, Apoorva has seen every mistake possible. Here are the big ones:
1. Not treating it like real agriculture: “Farmers will invest in soil fertility, irrigation, and good seeds. But for pollination? They just hope nature will handle it. That gap is costing them 30-50% of their potential yield.”
2. Buying colonies without training: “People buy bee boxes, place them somewhere, and never inspect them. Bees need weekly inspections. You need to check their life cycle, food collection, colony health. They’ll just leave if you don’t.”
3. Expecting quick results: “I reached ₹5 crore turnover after 13-14 years, not in the second year. There are no shortcuts. You have to put in the time, do the hard work, and most importantly, develop genuine passion for it. No university can teach you passion.”
4. Fear of pesticides: “Yes, pesticides kill bees. But with proper integrated pest management and timing, you can sustain beekeeping. Spray in the evening when bee activity is minimal, avoid spraying during flowering, and don’t spray unnecessarily out of fear.”
The ₹50,000 Per Kg Honey Mystery
I had to ask about those insanely expensive honeys I’d seen online. How can honey cost ₹50,000 per kg?
Apoorva smiled. “Take Manuka honey from New Zealand. A 250-gram jar sells for ₹16,000. But there’s serious science behind it.”
The Manuka tree grows at different altitudes in New Zealand. The honey contains methylglyoxal (MGO) in varying concentrations depending on altitude. New Zealand invested heavily in research proving this compound’s health benefits – treating throat infections, wounds, even reversing some diseases.
“They’ve thoroughly researched and proven everything. That’s why it’s a global brand. It’s not that we don’t have similar honeys in India. We just haven’t done the research to prove and market it.”
He shared an example: “The stingless bee honey we have in India contains trehalose, which can potentially reverse diabetes. But without thorough research and investment, we can’t make those claims or command those prices.”
The Untapped Opportunity in India
Here’s what really blew my mind. Apoorva took me through an example from Karnataka:
“There’s a route from Gadag to Belgaum where you can see at least 20,000 acres of sunflower farming. Not a single person is doing commercial beekeeping there. Not one.”
For commercial honey production, the rule of thumb is one hive per acre. That’s 20,000 potential hives. Each hive producing 8 kg of honey in one month.
“That’s 1,60,000 kg of honey that nobody is harvesting. Plus, those crops aren’t getting proper pollination, so their yields are lower than they could be. It’s a massive missed opportunity.”
And this isn’t unique to Karnataka. Similar opportunities exist across India.
The Declining Bee Population Crisis
There’s a darker side to this story. Apoorva pointed out something I’d never really thought about:
“Ask people in villages: 25-30 years ago, how many bees did you see daily? They’ll tell you – we don’t even see them anymore.”
India has 740+ bee species, including 5 species of social honeybees. We’re one of the few countries with such diversity. But the population is declining rapidly.
Why should you care? Because 80% of pollination happens through honeybees. The remaining 20% comes from butterflies, moths, birds, bats, and other insects combined.
“If bee populations continue declining, plant reproduction suffers. That affects our entire food system. We’re not just talking about honey – we’re talking about food security.”
Is This For You?
After everything I learned, I genuinely believe beekeeping is one of the most underrated opportunities in Indian agriculture right now. But it’s not for everyone.
You should consider beekeeping if:
- You’re willing to learn continuously (plan for at least one year of learning)
- You can handle the physical work and travel
- You’re patient enough to build expertise before expecting returns
- You’re genuinely interested in understanding bee behavior and ecology
- You can build networks with farmers, NGOs, and government bodies
Skip it if you’re looking for:
- Quick returns without putting in the work
- A completely passive income source
- Something you can do entirely from an office
- A guaranteed, risk-free business
How to Get Started
Based on Apoorva’s advice, here’s a practical roadmap:
Year 1: Learning Phase
- Take an introductory training (even just one day to start)
- Visit experienced beekeepers regularly – get your hands dirty
- Experience getting stung (yes, really – you need to know what you’re dealing with)
- Follow the complete cycle for one year to understand seasonal variations
- Stay connected with experienced beekeepers or extension services via WhatsApp for guidance
Year 1-2: Small Scale Start
- Buy 5-10 quality colonies with government subsidy
- Practice weekly inspections
- Learn to identify queens, workers, drones, and brood stages
- Understand colony health indicators
- Practice off-season management during monsoons
Year 2+: Scaling
- Multiply colonies based on your capacity
- Explore different revenue streams (honey, pollination services, colony sales)
- Build market connections for direct sales
- Consider value-addition (different honey varieties, bee products)
- Potentially offer training and consultation
The Bigger Picture
What struck me most about Apoorva’s journey wasn’t just the business success. It was his genuine passion for bees and their role in our ecosystem.
“I’m not doing this just for money,” he told me. “Every time I work with bees, I’m learning something new. Even after 15 years, I’m still learning. That’s what keeps me going.”
His honey from Coorg commands ₹1,900 per kg not because of clever marketing, but because of the effort behind it. Dealing with wild elephants, facing king cobras near bee boxes, traveling constantly, managing the risk – all while refusing to compromise on quality.
“When you put in genuine effort without cutting corners, people recognize that value. My customers trust me because I’ve never compromised, never adulterated, never taken the easy way out.”
Final Thoughts
Look, I’m not going to tell you that beekeeping will make you rich overnight. Apoorva’s success came after 15 years of dedicated work, countless failures, and continuous learning.
But here’s what I can tell you: There’s a massive gap in Indian agriculture right now. Farmers are optimizing everything – soil, water, seeds – except pollination. That gap represents both a business opportunity and a food security challenge.
If you’re young, passionate about agriculture, and willing to do something unconventional, beekeeping might just be your path. Not because it’s easy, but because it’s undervalued and essential.
And who knows? Maybe in 15 years, you’ll be the one sharing your success story about how you built a thriving business while helping solve one of agriculture’s biggest challenges.
The bees are out there, waiting for partners who understand them. The question is: Are you willing to be that partner?
Want to learn more about beekeeping or connect with Apoorva BV for consultation and training? He works with farmers, NGOs, and government bodies across India, helping establish beekeeping practices and providing technical guidance. Because remember – in beekeeping, your success depends on genuine knowledge and proper guidance, not shortcuts.